Users will soon have a updated setting that allows them to cut down on the quantity of AI-created content appearing in their streams. This move comes as the service disclosed that it currently hosts more than 1 billion AI videos.
Trial and Implementation
The update is in a pilot phase over the coming weeks before a widespread rollout. This shift comes amid a surge in AI-generated material, fueled by recent AI video creators.
The Broader AI Trend
It has been noted that almost a tenth of the fastest-growing content creators on a competing service only show clips produced artificially. A significant portion of this output is classified as “AI slop”, a term for substandard, factory-style content that is typically nonsensical or bizarre.
Our research shows that many people appreciate content created using AI tools, from computer-generated images to informative clips, and we want to provide users the ability to adjust the amount of that, according to their own preferences,” commented a company executive.
AI on the Platform
TikTok shared that there are presently 1.3 billion videos on its service identified as artificially created. In total, in excess of 100 m pieces of content are added to the service each day, making AI content a minor part of its overall inventory.
How to Adjust Settings
Users will be able to reduce or increase the volume of AI-generated videos they see by using the “manage topic” feature in the app and selecting AI-made media. Additional categories that can already be modified under the filter cover politics, fashion, cosmetics, and dance.
Platform Guidelines
TikTok’s rules mandate users to label lifelike artificially created content, and it prohibits malicious deepfakes of public figures or crisis events. Any realistic artificial content that is not labeled can be taken down under its community policies.
In addition, the service will henceforth attach an “AI-made” watermark to content produced via its proprietary AI systems, or detected by an collaborative effort for spotting AI-generated material. This action is intended to help prevent users from attempting to evade the tagging system.
Responsible AI Funding
The company is furthermore introducing a $2 million AI literacy fund for professionals and institutions to produce educational content about responsible artificial intelligence. This program will support charitable organizations focused on teaching programming and robotics.
Moderation Strategy
The platform has justified its moderation strategy, following discussion over proposals to make redundant hundreds of safety staff in the United Kingdom. The company is planning to reduce a significant number of roles in its user protection department in the UK capital, with labor groups and online safety experts raising concerns that people are being substituted by AI moderation.
A company official clarified that staff-based oversight would still have a role, but automated tools can shield workers by removing the most distressing content ahead of it gets reviewed by humans. TikTok reported a notable drop in disturbing and violent content reviewed by safety staff over the past year due to intervention by its machine learning processes.
It is vital to integrate staff and AI to ensure user safety,” the executive stated. “We’ll have staff as involved in the system, but we additionally believe it’s highly necessary to reduce exposure to unsafe media as rapidly, which is where a extensive automated help is proving valuable process content quickly.”
